So, you asked about me?
Fashion Stylist. Syndicated Fashion Advice Columnist. Fashion & Style Expert. Editor in Chief. Web Site Founder. Shopping Guru. Spokesperson. Style Aficionado. Serial Home Design & Renovation Hobbiest. Wife. Mom. Poodle Lover. Entrepreneur. Media Personality. Business Boot Strapper. Style Mentor.
And, then some.
Whoosh, that’s a lot of titles…
Okay, why me?
If it’s ageless can-do chic that you’re after, I’m your girl.
(I know, fashion experts online can be a dime a dozen these days).
And, I’ve been in the fashion, beauty & style expert business over a dozen years times two- and also have a Wikipedia page that I’m proud of. But if you think about it, I’ve really been in fashion since the day I was old enough to remember.
But, YOU don’t need me. Really, isn’t hiring a fashion stylist a fantasy, not a reality?
The way I see it, we have all pretty much been dressing ourselves since we were about six years old. So, ‘ya may as well learn how to do it right!
YOU absolutely need to know how to put IT on when you need to. How to have IT at your disposal so YOU can be your own stylist.
So style can be organic to you, not contrived or cookie-cutter but a natural extension of just one of the many things that you do everyday.
That’s what I’m here for. To help YOU do it yourself.
I share everything I know from being in the business for decades so you can have the confidence to style YOURSELF gorgeous without the hype and malarky that leads you to think you need to “hire” a personal stylist to come and dress you.
I want to empower you with MY photography, editorial, and commercial fashion stylist skills so you don’t need me, a fashion and style expert, or a stylist of any kind. Because you have YOU.
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My professional career spans three decades from a variety of vantage points in the New York fashion industry. It is based on my childhood desires to simply not look chubby (even as a small size 4 there was a fat kid lurking inside) and to wear the best clothes that flattered my curvy figure.
Bonus Point: I got to wear Calvin Klein and Ralph Lauren at an early age- way before they had kid’s collections. Thank you, Loehmann’s!
My mom had a black belt in resourceful shopping and taught me everything I know about quality and finding bargains. She was a shopping guru long before it became a buzzword!
As the founder and editor in chief of FocusOnStyle.com, I help the everyday woman stylishly make the most of what SHE’S got by mastering simple can-do chic.
Yes, can-do chic.
Not over-the-top glamour that is both unrealistic for the everyday woman but is also impossible style to pull off and quite frustrating to try to attempt.
And, not the safe and dated armor that makes any woman look years older.
I practice what I preach in that fashion is like a really good recipe. But, without having the best ingredients that you can find, the dish may not be so tasty.
Style is about the right mix and I can help you discover finding what works for you.
I’ve done it professionally on photo shoots for 15 years. I’ve done it online since 1999 with FocusOnStyle.com. I’ve done it as a spokesperson and syndicated fashion advice columnist , and I can do it for YOU.
Yes, you can get your gorgeous on, if you let me help you.
What most of you will glean from my fashion resume, is that I’ve done a HELLUVA a lot in this industry. My Business degree is in Marketing & that has guided my entrepreneurial, yet stylish spirit.
I’ve styled a series of VOGUE Mexico covers with major jewels and unbelievable couture. I’ve made polyester sweats look chic for the Vanity Fair Corp (yes, making inexpensive and easy to find clothes look amazing is REALLY fun). I’ve styled a gazillion catalogs and ad campaigns for big names that are probably in your closet.
I’ve even been featured as the on-camera style guru for my very own national Macy’s commercial. I’ve also worked for major brands, such as Avon, where I realized that the secret of anti-aging for me is in a little jar called Anew that isn’t a high-priced miracle wonder.
Actually, I worked a lot on scads of styling jobs. What I remember most are not the fancy photo shoots but the fun I had with my friends from a variety of walks of life.
You know why?
Because fashion is not about what you’e wearing that particular moment, but by the style that you live your life by. Style is bigger than a particular piece of clothing. Its the sum of the parts of the image that you project and the love of life that you have. It is also the ability to master an ageless age-appropriate look by wearing clothing that flatters your figure.
This may sound like fashion sacrilege, but I’m not thrilled by only watching a fashion show (well, most), but I am absolutely blown away about seeing how the right clothes can make a woman look outstanding– looking great gives us that extra boost of self-confidence that we can all use to make our hectic day go a little bit easier.
I spent a lot of time as a stylist on photo shoots- 15 years- and prepping, propping, and faking skinny, young (and not so young) tall girls who were born extremely photogenic to look amazing in a photograph, along with an expert team of a hairstylists (always love Gad Cohen), makeup artists (Brad Boles and I go way back) , photographers, art directors, my fabulous assistants (Miss J. Alexander, Phillip Bloch, Michael Alan Stein, Veronika Ming, JoAnne MacFarlane) for schelpping & prepping & being creative & making me laugh, and those clothes that I brought, all to make this string bean girl–who knows how to twist her body to look more amazing– really looks to die for!
Oh yeah, and then there is a retoucher to make it all appear even more perfected.
That’s not life- that’s fantasy and is pure fiction. But by implementing the professional tactics used to create that fantasy, anyone & everyone can look more beautiful, in THEIR life. That’s what I try to do at FocusOnStyle.com by sharing my insider tips and tactics to help make the most of what you’ve got.
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As a photography fashion stylist for a cornucopia of clients for over 15 years, Sharon enhanced the look of magazine covers/pages, catalogs, advertisements, commercials, industrials, and visual imaging. Her score of styling accounts included Ladies Home Journal, Vogue Mexico, Us Magazine, Live! With Regis And Kathie Lee, A Current Affair, Avon, Macy’s, Sigred Olsen, Candies, Le Tigre, Perry Ellis, Pepsi Cola, VF Corporation (Basset Walker, Hathaway, Lollipops, Lee Jeans, Skeets, and Cottonworks), Gantos Department Stores, Bamberger’s, GTE, BMG Music, IBM, Manufacturer’s Hanover Trust, RJ Reynolds, Lady Manhattan, Oleg Cassini Suits and Night, Evan-Picone, Merona, In Fashion Magazine, Gunnar, Zoom, American Photographer, Soap Opera Weekly, and others.
And then there were the celebrities who were born without the benefit of having gargantuan proportions to fit a sample size but instead had egos to match the length of an average model’s legs and then some. Actually, some were very sweet but way shorter than a sample size and came with a plethora of styling and fit issues.
Sharon had the pleasure of starting her career as a fashion expert by dressing some pretty famous bodies as a fashion stylist on photo shoots, including Rebecca Romijn, Kelly Ripa, Famke Jansen, Elle MacPherson, Wilt Chamberlin, Tracee Ellis Ross, Debbie Gibson, Willow Bay, Kyra Sedgwick, Sally Kirkland, Judy Tenuta, Kathleen Kinmont, Tim Robbins, Jonathan Silverman, Miss USA contestants, soap stars, models, and more.
Back in my days of being a stylist, it was NOT a profession where you would wear YOUR face in front of the camera. It was a behind-the-scenes occupation to make the clothes to look to die for and covetable so that the consumer would want to buy them. Yes, there were very “editorial” shoots too (BTW: They pay the lowest) but stylists were not camera hogs, but the behind the scenes genius that made the look right.
So cryptic was this transformation “magic” that I found myself explaining what I did, and how anyone could get those results if they knew the secrets, to women at almost every party that I went to- yes, I went to A LOT of parties, and clubs, and night life hoopla.
I found myself explaining what I did to women who appeared to be otherwise cool and savvy and knew that looking gorgeous wasn’t reserved to genetically gifted models but to anyone who knew how to make the most of what they’ve got with some GOOD styling tactics. Ya know, even Danny Devito in a dress could look amazing with the right glam crew!
Based on this, I pitched a how-to fashion advice column to the Scripps Howard News Service and it got picked up! A newswire of 400 daily newspapers received my column every Tuesday! I wasn’t styling models, but helping the everyday woman make the most of what she’s got…. and that was far more rewarding than the big paycheck from being a fashion stylist.
In the past, as the headliner for its weekly fashion package, Scripps Howard News Service newswire distributed FOCUS ON STYLE to nearly 400 daily newspapers and websites. A selection of newspapers that featured the newswire column: ROCKY MOUNTAIN NEWS (Denver, CO), COLUMBUS DISPATCH (Columbus, OH), THE BIRMINGHAM POST, (Birmingham, AL), THE PRESS-ENTERPRISE, (Riverside, CA), STANDARD TIMES (New Bedford, MA), NAPLES DAILY NEWS (Naples, FL), STUART NEWS/PORT ST. LUCIE (Stuart, FL), SOUTH KING COUNTY JOURNAL (Kent, WA), READING EAGLE TIMES (Reading, PA), DECAUTER DAILY, (Decauter, GA), REPUBLICAN AMERICAN (Waterbury, CT), MOBILE PRESS REGISTER (Mobile, AL), THE TENNESSEAN (Nashville, TN), THE DAILY REPUBLIC (Fairfield, CA), MORNING NEWS (Florence, SC), ROCKHILL HERALD (Charlotte, SC), DAILY JEFFERSONIAN (Cambridge, OH), DAYTON DAILY NEWS (Dayton, OH), INDEPENDENT (Massillion, OH), ALLIANCE REVIEW (Canton, OH), CRESCENT-NEWS (Defiance, OH), THE DETROIT NEWS (Detroit, MI), THE SUNDAY PATRIOT NEWS (Harrisburg, PA), QUAD CITY TIMES (Davenport, IA), GLOBE-GAZETTE (Mason City, IA), SIOUX CITY JOURNAL (Sioux City, IA), ABILINE REPORTER-NEWS (Abiline, TX), UNION LEADER (Manchester, NH), PITTSBURGH POST GAZETTE (Pittsburgh, PA), HERALD-STANDARD (Uniontown, PA), BUCKS COUNTY COURIER TIMES (Levittown, PA), DAILY LOCAL NEWS (West Chester, PA), COURIER EXPRESS (DuBois, PA), STAR HERALD (Scottsbluff, NE), STAR PRESS (Muncie, IN), TRIBUNE (South Bend, IN), NEWS TOPIC (Lenoir, NC), MORNING NEWS (Florence, SC), SUNDAY ENTERPRISE (Brockton, MA), SUN (Lowell, MA), WATERVILLE SENTINEL (Central Maine), SUN HERALD (Biloxi-Gulfport, MS), NEWS PRESS (Stillwater, OK), DAILY CAMERA (Boulder, CO), DAILY NEWS (Jacksonville, NC), DAILY BREEZE (Torrence, CA), SACRAMENTO BEE (Sacramanto, CA), SUNDAY MERCURY (Guelph, ON, Canada), WAN Online (World African Network), PEEKABOO online.
Then, I had my son, got married and wanted to be at home with my new family. And when the internet beckoned in January 1999, starting FocusOnStyle.com allowed me to be a mom and work crazy hours from my home office when my son was napping to serve the everyday woman masterful, can-do chic!
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I started the site as a part-time job and it took on a life of its own. People kept coming to the site, traffic grew and grew from my newspaper reputation, reporters called to interview me, and the next thing I knew, FocusOnStyle.com was a REAL web site and my full-time business. Making me a frequently interviewed fashion expert in the media.
As a quotable media style and fashion expert, Sharon’s been interviewed in Women’s Wear Daily (WWD), Entrepreneur Magazine, The Financial Times, USAToday.com, WeightWatchers.com, WebMd.com, MSNBC.com, LifetimeTV.com, The New York Times, New York Post (New York, NY), The Daily News (New York, NY) Chicago Sun Times (Chicago, IL), Los Angeles Times, (Los Angeles, CA) Real Simple Magazine, CNN.com, CNBC.com, Kiplinger’s, ELLE, Gourmet Magazine, FAMILY CIRCLE Magazine, Women’s World Magazine, National Jeweler, Tiger Beat, Twist “Crimes of Fashion– Style on Trial”, Tango Magazine, Bop Magazine, New Woman, NY Newsday, The New Yorker, Mode, Star, The National Enquirer, The National Examiner, Tribune Media Services, Copley News Service, Denver Rocky Mountain News (Denver, CO), The Press- Enterprise (Riverside, CA), Palm Beach Post (Palm Beach, FL), The Post-Standard, (Syracuse, NY), Naples Daily News (Naples, FL), Indianapolis Star (Indianapolis,IN), The Post-Standard and Syracuse.com (Syracuse, NY), Albuquerque Journal (Albuquerque, NM), San Antonio Express-News (San Antonio TX) , The Miami Herald . (Miami, FL),The Seattle Times (Seattle, WA), Edmonton Journal, (Edmonton, Canada, The Herald Sun (Australia), Daily Mail (London,U.K), and more. (see full list of press clips)
I started my online business way before it was cool to have a blog; light years before there was even something called a personal style blogger. My degree in business has come in handy to keep my entrepreneurial spirit alive, and my dedication to help you make the most of what YOU have is what really keeps me going.
Thanks for reading and I hope you will become a regular here, if you aren’t already.
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xoxo on style,
you may be interested in reading this stuff too…
- Sharon Haver Bio
- The Business of FocusOnStyle
- In the News
- About FocusOnStyle
- Sharon’s stories
- Media Interviews & Commercial Bookings
–March 7, 2012