If you made client attraction as easy as dogs playing, life would be grand! Attention all animal lovers: don't you love how they don't obsess, but just do?! Mr. Poodle and I paid morning visit to the dog park and I couldn't help but notice how the puppy playing patters were so similar to your client attraction and brand building. Watch the video to hear me out... The dogs pre-determine who they want to play with. They select the pooches who are their type and ignore the others. Not much different than how clients, customers, and followers decide if they will listen to you, buy from you, or just past you by. Isn't that what client attraction is about? I'd
Social Media Review Time: Instagram or Facebook?
I got snoopy on our social media review and here's what I discovered ...But first, are you avoiding the social media decision that could help your business grow? What is the difference between Facebook and Instagram?Inquiring minds want to know so let’s review the difference between Facebook and Instagram to grow your business. I wasn’t sure myself so I began to checkup on our social media engagement.Whoosh. There is an obvious difference at first glance. My totally snoopy observations revealed some glaring clues.Watch my Live Video: View this post on Instagram A post shared by Sharon Haver▪️Modern Business (@focusonstyle) Now this isn’t scientific it’s a merely general observation right now.But I think it can help you because I've noticed the shift. I've noticed a
Attraction Marketing: How to align yourself with your best clients [Video]
If you feel that you are not being magnetic to the kind of clients, followers, and tribe you want, attraction marketing may really help you out.Through the years I’ve heard so small business owners and service providers getting nutty about attraction and making such a big deal over something that is actually pretty simple. Here’s why...Attraction marketing or attraction branding is a really basic premise: Birds of a feather flock together. If you want to be relevant and believable for the audience that you're trying to reach, then you have to walk the walk and look the part. Perception is everything...That doesn't mean that you need to be wearing crazy expensive clothes while driving in a Rolls Royce holding on to your diamond
You Deserve To Achieve Your Goals Faster: How You Can End The Waiting Game In Your Business [Video]
If you find yourself stuck in the waiting game and not achieving your goals as quickly as you like, this is for you!I’m the child of a constant procrastinator. Through the years I have come to realize that waiting for whatever reason can very well be a sign of procrastination. If you wait long enough, of course something will be newer, better, different, cheaper, whatever.However by waiting is an act of stillness in the decision process. You never get to the next goal because you’re so busy being stuck where you are now. I have made it a point to recognize the “procrastination” signals in my life. This way I can (do my best) to break through the frustrating stillness and
How To Use Your Client Value Ladder To Stop Attracting the Wrong Prospects [Video]
The Client Value Ladder: How to have your clients GROW with you (because your content + offers calls out to them)Hello from steamy Williamsburg, Brooklyn! Are you attracting the WRONG prospects and feel scattered in creating a batch of disjointed content and product offers?As entrepreneurs it's too easy to want to create MORE stuff so you can help more people, do more things.However, if you're not STRATEGIC you can end up with a lot of DETACHED products and services... and LAUNCHES that flatline. (insert freaked out and exhausted face)Now, you don't need to offer only ONE thing but there should be ONE path.What you do is create a Client Value LADDER and a complimentary CONTENT Ladder to take them through
Market Like A Kardashian- It will work for you too!
Market Like A Kardashion- IT will work for you too!Even if you don't love the Kardashians, you've gotta give them credit for incredible marketing longevity.Strolling around my neighborhood, I couldn't help but keep thinking about an article I read in The New York Times earlier, "Keeping Up With the Kardashian Cash Flow."According to the article, when Kris Jenner pitched the show to Ryan Seacrest, she said, ‘We will be vulnerable.VULNERABILITY and AUTHENTICITY are what draws your audience in.It removes the veneer of the third wall that keeps you on one side and your audience on the other.People get to KNOW, LIKE AND TRUST you like a real human being....That CONNECTION IS PRICELESS.You can and should do this too. -Your brand
Casual outfit for a business conference doesn’t have to be confusing
So many women get confused about finding an outfit to wear to a casual business conference so wanted to share a quick style tip on my way to a mastermind in Miami.13 hour days go by so quickly when you’re learning and surrounding yourself with A-list peers. If you really want to scale, it’s critical that you invest in your professional development.No man is an island.The more you learn, the more you grow, the more you connect with those who root for you and guide you to your next target. I was here to really deep dive about traffic and social media advertising.But what do you wear?How you show up not only boosts your personal self-esteem so you feel better about yourself
Design Matters: How To Pop In Your Feed So You Don’t Go Unnoticed [Video]
How to pop so you don’t go unnoticed in your feed... Yawn, another swipe by! All that hard work doesn’t pay off if nobody notices you. So many business owners are absorbed by their content that they ignore what makes it stand out. Watch to learn why design matters and the key steps to be noticed in your social media feed... Being a pattern interrupt in the overcrowded social media feed. You don’t need to dress in clown costume or make a crazy face to get noticed. Just find backgrounds that catch the eye. Next time you’re somewhere interesting, use it towards your advantage. Go to my free course at Authenticsuperstar.com and you’ll get a kickstart on how to stay
What’s Your Business Growth Plan? [Video]
Morning musings on how to grow your business, scaling and perception... How much we decide and commit to scale our business to whatever level is entirely personal.But you need to commit and take action to make whatever it is happen.You also need to show up in a way to attract your best customers, clients, and followers so you can make it possible.Let help you get get you and your brand seen in the right light.Head over to AuthenticSuperstar.comTotally free and your first action step to making it all happen. More related posts + videos: Load More
Client Attraction: They Like You More! [Video]
Client attraction to connect with your best audience online....Hola from windy Miami!All that fussing and photo shoots, and you know what?Yeah baby, they like you more!‘Cause people relate to real people. So it’s pretty obvious that they like you being you more than the fancy images you create.I'll tell you more about this client attraction technique in the video below...Hey, all this doesn’t mean you can wing it and go all helter-skelter looking clueless or boring. There are key marks you need to hit to present yourself in the best way, to keep your audience and tribe listening and wanting to hear more from you. Let me teach you how to show up in a totally authentic way that works! Go to
Social Media Growth Hack: How To Attract Your Tribe On Social Media [Video]
If you're frustrated wondering how others are attracting their tribe on social media and why you are not connecting and growing your best audience... don't forget this!Are you scratching your head about why all your hard work isn't paying off?You're posting regularly. You're even creating ads. But the people don't seem "right."Even though you are doing all the 'right stuff" you're asking yourself, "Why am I not connecting with my best audience?" There could be a simple fix.Think of the adage "birds of feather flock together" and how it can help you scale your business.Watch the video below about attracting your tribe and growing your best audience.In social media, just like in social situations or business networking events, people immediately
How To Be Relevant: My Grandma And Your Brand [Video]
If you feel like opportunities are passing you by and wondering if you are still relevant, watch this. Staying relevant in your business, in your style, and even your outlook can get a little dusty if you let it. We all hold certain memories and certain things dear to our heart. Time goes on and the memory remains. Here’s the thing, the memory is wonderful but in actuality that very thing can grow old and we may never even realize it. Talk a walk with me in Miami in this live video-- let's talk about staying relevant and on top of your game in today's crowded market. (Warning: Funny story & lousy impersonation included) I’m using this memory of my grandma
We All Need Some! The Costume Institute’s, Camp: Notes on Fashion at the Metropolitan Museum of Art
Without a little twinkle, some pizzazz, that certain something that makes us smile, or some camp in our lives it would all be so very boring. I visited the Costume Institute’s spring 2019 exhibition, Camp: Notes on Fashion at the Metropolitan Museum of Art earlier. It certainly added a sparkle to my day and will do the same for you. Here's a sneak peek of the exhibition (photos do not do it justice) before tonight's Met Gala, co-hosted by Lady Gaga and Harry Styles, sponsored by Gucci and spearheaded by Ana Wintour. View this post on Instagram A post shared by Sharon Haver▪️Modern Business (@focusonstyle) It's hard to pick favorites, but I love Liberace's head to toe diamonte, Bjork's swan dress,