Collab News: GUESS by Marciano Teams Up With Fashion Blogger Elin Kling
It’s a first for GUESS by Marciano.
The iconic brand delivering affordable sexy for 30 years announced this morning, and set to hit stores in November, the Elin Kling for Marciano capsule collection. “When I met Elin, we connected right away. She has style, she has personality, and she is typically our customer,” said Paul Marciano, Chief Executive Officer and Creative Director of GUESS? Inc.
The collaboration between the brand and the Swedish street style blogger behind Style by Kling on NowManifest.com is inspired by Marciano’s pictures of Matadors with a soft twist.
“She [Elln] is feminine, she is sexy, she is super confident and I really love how she perceived the brand. It isn’t just that she is a blogger – what drove me first was her. It was Elin. And that is what is important for us.”
GUESS by Marciano in store now:
WHEN TO BUY: The Elin Kling for Marciano capsule collection will arrive at GUESS by Marciano retail stores and in select GUESS stores around the world, and leading department stores and www.GUESSbyMarciano.com in November 2012.Published on June 06, 2012
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