Here's another place not to go: please don't explain further about how your appearance puts you in some sort of marital jeopardy (she married you in the first place?!). That, my poor misguided terror of testosterone, would clearly fall under the Too Much Information Act of Personal Restraint. Nevertheless, it does sound like you're saving up your restraint for your wardrobe.

It's beyond baffling that you cannot find a fabulous store or grooming salon that you could just walk into and get gorgeous when you make your home in San Francisco- that's the proof that you're in SOS Style Distress. You live in a place where male bonding takes on a whole new life! Open up your eyes, there are men who apply moisturizer all around you. While, I'm not in the position to recommend anyone locally, let's get crackin' to get your gaga back.

Suddenly, the media is saturated with information about how men can (re)discover their inner "feminine" sense of beauty. No one is asking you to preen yourself into a walking peacock or wax your eyebrows into a Elizabeth Taylor enviable arch, we're just asking you to give more of a who ha about your personal grooming, than, let's say, the Unabomber. Simple manly methods to make more of what you've got, and that's not an overly obsessed beauty junkie either!

If the current adoration with the term meterosexual is about a big city dwelling, narcissistic male who likes to dabble in the heightened exploration of his own male vanity, so be it. But, the average guy doesn't care about flaunting his bum in his jeans, he cares that his jeans fit his bum. That has nothing to do with being straight, gay, bi, double dipping, transgender, or asexual. It has to do with self-confidence. Not where you're putting it.

Girly boy men like soccer star David Beckham, may have fired the fuel for all this foofoo frivolity in fashion, but most men can't pull off the look like he can, and thankfully so.

Celebrities, male models, and the idle rich or luckily well-informed have always managed to look better than the average Joe. Perhaps, that's how they got to where they are in the first place? But the one thing that they share is a little extra time in paying attention to their skin, having the right haircut, wearing clothes that fit, and not being ashamed of it. Keep in mind, women do appreciate men who take care of themselves that's not such a big deal if you figure how to master what works for you.

Let's wave a unanimous ciao to the metrosexual, and focus on becoming a WoWMan: a guy who cares as much about his appearance as the woman he admires most, regardless of his zip code!

Before you start the visual revamping, you need to clear out the cerebral attic. Who wants this makeover, you or your wife? If you are not comfortable in your own skin, nothing you wear will make you feel great. Conversely, always stay within what you feel comfortable wearing to avoid raising the suspicions that there's a fashion victim in need of style resuscitation.

Find the style or fashion icon that you want to emulate and get inspired- don't go flipping through an International Male catalog when you're more of an Orvis kind of guy and don't think of yourself as Hugh Jackman when you're more of a Jack Black- be realistic.

However, don't stifle your collective style to become a one-look wonder your attire can help you appear like a different kind of man to suit the occasion and your mood. Think of yourself as a rugged outdoorsman by weekend, corporate head by day, a little George Clooney hunk-a-rooney by night! Whatever style works for you, as long as it's flattering is fine-don't narrow your choices, live a little.

Widen your eyes and be alert to style. Have an open mind to fresh ideas and how they evolve-even the men's evergreen, Old Spice has a new edge with its High Endurance Shaving and Face Care Products For Men. Learn to be aware of what makes someone look terrific and what makes someone look like a shlump. Even you can.