POSITIONING
IS THE NEW CURRENCY


Modern Business, Authentic Marketing

+ Personality Branding…
Redefined To Suit Your Style

Empowering savvy experts and driven female entrepreneurs become successful lifestyle-based online business owners by creating a personality brand that suits their style, values, and individuality so they don’t get unnoticed in a crowded market

Featured Media For Sharon Haver, FocusOnStyle.com- Modern business marketing expert for women entrepreneurs and personal brands so they can gain visibility through their authentic style of brand positioning.
Sharon Haver - Female Entrepreneur -Online Business Style Expert

Hi, I’m Sharon Haver

“Style is the fingerprint on EVERYTHING you do that tells the world what is uniquely you. That is why I love helping women entrepreneurs step into their STAR Power so they can fully and profitably reach their potential to soar through their life, beauty, personal development, brand + business!”

Sharon Haver knows that positioning is the new currency. 

Sharon is a modern business marketing expert for women entrepreneurs and personal brands so they can gain visibility through their authentic style of brand positioning.

She is the catalyst to next level entrepreneurs and modern business owners who realize it takes more than expertise for you and your business to stand out in a crowded market. 

Sharon channels her expertise to allow you to show up fully so you can confidently be positioned to get high-level clients and opportunities while being the best at being you.

read more for the formal bio stuff

Sharon’s trainings come from her real world experience:

  • Accomplished three-decade career in style and entrepreneurship.
  • Her or her work have seen in the media nearly 1,000 times, including Real Simple, CNN.com, Martha Stewart Radio, Oprah.com, ELLE, WeightWatchers.com, The New York Times, The Los Angeles Times, WebMD, Disney Family.com, Entrepreneur.com, Forbes.com, and more
  • Founder and CEO of FocusonStyle.com online since 1999
  •  Former syndicated advice  columnist on the Scripps Howard News Wire where her column was distributed to400 newspapers each week.
  • 15 year veteran as a New York fashion photography stylist (styling everything from Vogue covers to making polyester sweats look chic so you would want to actually buy them)
  • As the style guru, she starred in her own national Macy’s TV commercial as herself.
  • Headlined in an anthology lifestyle book alongside other writers like President Jimmy Carter and Gloria Steinem.
  • Holds a business degree in marketing.
  •  Author of the #1 Amazon bestseller book, StyleWORD: Fashion Quotes for Real Style
  • Host of the 7 Days to Amazing Podcast, guests include Carson Kressley, Joan Juliet Buck, Larry Winget, Dorie Clark, Alison Levine, and more.
  • Curriculum creator and has launched several modulated info-educational programs, including Simply Amazing Headshots: How to Tell Your Story From The Collar Up, Authentic Superstar, Video QuickStarter, The Content Creation Course, The C’est Chic Crash Course plus numerous masterclasses, workshops, and events.
  • Best of all, she has been her own boss for decades.

AGE without boundaries-LogoV4a (Edit)

COMING SOON! Sharon brings thought leaders, change makers and expert guests who share how to age without boundaries™ on her awesome new podcast! Click on the button below to find out more…

As small business owners, entrepreneurs and coaches, we all want to work with our dream clients and build a successful business with great people. But what happens when you get a P.I.T.A. (Pain in the ass) customer, who is less than your dream client? Hey, we are all not perfect and even make mistakes ourselves, but...Treating people with the same RESPECT we would like to be treated is paramount to your own joy and success, but sometimes we get the PITAs.
Talking reading glasses and how to not look like a fuddy-duddy with these eyeglass hacks... Upfront, wearing farty glasses is a personal pet peeve of mine. Those skinny readers from the early 2000's... drugstore cheesy frames that aren't exactly right for your prescription so you squish your face up every time you to try to read. STOP.  From a style standpoint dated glasses just ruin your look.
Your career path may not be linear, if not a little messy, and that only adds to your ability as an expert in your niche. The more we live, the more expertise we acquire. Yet it's too easy to assume that there's ONE path for everyone to reach their career goals or pivot to a new career- it sure wasn't for me! In reality, for most of us, what influences your expertise is quite the opposite of a lifetime of a single focus. It's time to see your expertise through the lens of being a well-rounded person with the unique ability to analyze a situations from different vantage points. Let's dive into being an expert with a diverse background a little deeper in my video below...
What To Say On Video Even When You Don’t Know What To Say… The video elements that set the pace even when you just jumped out of bed and having your morning coffee on the hotel lawn! Let’s face it, for most of us who are small business owners, entrepreneurs, coaches or consultants, or new to online business and fleshing out your personal brand, video can be overwhelming...
Besides health, it’s an eye opener to reach your audience. Are you sharing your reality? When you’re speaking to your audience, making videos or even in your copy, it’s too easy to want to appeal to everybody. Everybody is actually nobody. Speak from your heart, address your situation, and that will immediately attract your best and most aligned audience and potential customers. Let me elaborate a little further in this video...
11 Signs of Becoming A Confident Woman We’re all doing the best we can every day but what makes some women more confident than others? When it comes to standing out in your business niche, pulling off a certain outfit, or even making massive life goals, some women seem to have all the confidence in the world while others are too timid to barely dip their toes into their dreams. So what makes confident women tick? How can some women be more confident than others? Is lack of confidence holding you back from achieving your goals. Let’s explore what makes a woman confident from my personal lens.

STYLEWord Book: Fashion Quotes For Real Style

The ultimate cheat sheet to upgrade your look with beauty tips, style snippets, and fashion quotes for solid image advice and motivation to elevate your everyday chic style whether you need introductory stylist advice or a wardrobe refresher.

 

HERE’S AN OVERVIEW OF

MY PROGRAMS + SERVICES 

CHOOSE YOUR BEST FIT

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SIMPLY
AMAZING HEADSHOTS
PROGRAM

6-Week Program To Create Photos That Act As Your Brand Ambassador Telling Your Story Before You Get To Say A Word.

sh-plaid
the
video
QuickStarter
KIT

The confidence, framework, and resources to create your own videos without ever having to hire a videographer!

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the
Content CREATION
Course

Content Creation Without The Headache. How to easily creating a multitude of reusable content in the least amount of time!

Sharon Haver is a Female Entrepreneur -Online Business Style Expert
the
modern business
makeover

Private Mentorship & Consulting. Update your business into a profit machine for today’s crowded market.

Attract Your Most Aligned + Most Profitable Audience By Being You!

The most successful brands are following the lead of
celebrities and influencers by creating an authentic
public image that helps them scale their audience by using
exactly what they have at hand- their phone!

My Blog & Podcast

Most Popular Content

CHECK THEM OUT

If you feel that you are not being magnetic to the kind of clients, followers, and tribe you want, attraction marketing may really help you out. Through the years I’ve heard so small business owners and service providers getting nutty about attraction and making such a big deal over something that is actually pretty simple. Here’s why... Attraction marketing or attraction branding is a really basic premise: Birds of a feather flock together. If you want to be relevant and believable for the audience that you're trying to reach, then you have to walk the walk and look the part. Perception is everything... That doesn't mean that you need to be wearing crazy expensive clothes while driving in a Rolls Royce holding on to your diamond tiara, if that’s not your thing. Attraction marketing is about being attractive to those you want to help so you can get their attention to actually help them. What it means is just being authentic in who you really are while keeping it a tad aspirational to the audience you want to attract.
There really is something to be said about simplification and NOT taking a ride on the roller coaster of overwhelm! It is really TOO common for "video gurus" to over amp what you really need to grow your business... to prove THEIR worth. EXCEPT they are doing it all wrong... And it's why their followers are losing a lot of money.
I use a video scripting framework that helps hit content marks, be real, and succinctly get the message across without sounding weird or stiff. I think of it as a breakthrough framework for turning people who never even heard of you become your most devoted audience and best repeat customers… Simply because you turned your phone into your own broadcast studio and pressed record!
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