It’s comforting to know that even in this behind-the-scenes’ mockumentary, like any other teenager and their worrywart mom, Madonna’s daughter Lola (yes, Lordes) doesn’t pay much attention to her either. Madonna even accuses Lordes of being a lookist and an ageist… well, we know those stories.
For all the moms who still have it going on and who happen to have a mini me, take a peek at the Material Girls “Lucky Stars” model search video:
For more on the Material Girl model search, go to materialgirlcollection.com/fall_2011/ for contest details.
SHOP The Material Girl Collection in stock at Macy’s:
In their words…
Madonna and Lola announce the Material Girl “Lucky Stars” Model Search with Macy’s. A celebrity-driven panel of judges, led by Kelly Osbourne, will search the country for the next Material Girls to appear in the spring 2012 marketing campaign. Casting calls will be held at five of Macy’s flagship locations in the United States, launching on Wednesday, November 2nd at Macy’s Herald Square in New York, going to Miami, Chicago, San Francisco and Los Angeles and will culminate on November 21st online at www.materialgirlcollection.comThe 10 finalists with the highest votes will be flown to New York City, where Madonna and Lola will choose the new faces of Material Girl’s spring 2012 campaign. The “Lucky Stars” winners’ ads will debut in fashion and lifestyle magazines and be part of a digital and outdoor campaign and in-store Macy’s marketing collateral and receive a $5,000 cash prize.
Published on October 27, 2011