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How to write conversational emails

email marketing advice
Email Marketing Style Advice: How To Write An Email That Sounds Like A Conversation We get so many emails every day but the ones we read the most sound like a conversation from a friend and not a sales pitch. So, how do we know how to write better email copy?  How to sound conversational, like you are talking to one person rather than an  e-blast to many? The best email marketing advice I can give is to set your intention that you are writing to one very specific person, as if you were writing to a good friend.  This let’s you keep that one-on-one connection rather than writing a general blast to thousands of people. Also, sometimes, you can

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Switch-A-Roo Time- My online business tools for email newsletters, web hosting, marketing + more…

A carrier pigeon would be less glitchy than what we were using. I  frequently asked about what online business tools I use for web hosting & email newsletters, marketing, and more. FocusOnStyle.com has been online since 1999, so I've kissed A LOT of frogs, believe me.  As of this writing we are doing some major switches as we have outgrown what we are presently using and moving on. There are some MAJOR new and amazing things that will be offered down the pike. This is Phase One. We've had a Rackspace dedicated server for a number of years and although their high level tech support is phenomenal, the dedicated server itself wasn't what  worked for us any longer as we transferred to

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