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What fires me up is helping the everyday woman feel ready for her closeup. SNAP, you can do it using my stylist skills!

Sharon Haver, Fashion Expert & Style Mentor

Tag | How Much to Retouch

  • How Much to Retouch Without Going to the Extreme

    “Photos in magazines and ads get retouched– we know that. Every time a celebrity photo gets overdone, the blogosphere goes mad with Photoshop rage. And rightly so.But a little helpful “cleaning up” only enhances the image. Master retoucher and former Ford model Sharon Daniels unveils what really is behind the photo that you see and why. –S.H.How Much to Retouch in Advertising and Media… and Why!It’s no secret that photo retouching is essential to all media platforms. It can lure us in emotionally to a given product or subject and in turn serves to increase sales for advertisers. We see this phenomena at work everyday and everywhere, including in fashion magazines such as Vogue and Elle.Why does the media retouch and to what extent may retouching be necessary?”

    Published on July 13, 2010

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