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You Have The Power To Be True To You

I’m going to get frank… does this resonate with you or someone you know?? I’m afraid. I’m scared. I’m not worthy. What if….? Little stabs against your self worth, little punctures of your strength… inflicted by your own hand. I see so many women coaches, entrepreneurs, business owners— many younger— who have personally taken their own power away. They’re so afraid to get out there. So afraid to simply just be themselves that they have paralyzed themselves from ever rising to their goals. Yesterday was a weird juxtaposition… I was speaking with a women who was traumatized to show up as her brand- full of excuses and fears that she was making herself sick from the emotions involved in hiding.

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What’s Good About Haters… [Video]

We get so worried when we get whackos and haters online.But the truth is, if you’re not getting some cross dialogue once in a while, you are probably not putting your message out there in the most efficient way.Watch this video to learn why haters are a good thing and what you should do when they’re not: View this post on Instagram A post shared by Sharon Haver▪️Modern Business (@focusonstyle) What about when people sound off?When someone doesn’t like what you say it’s because you struck a nerve with them. That’s a good thing.It means you are speaking to your niche.There is nothing wrong with a healthy debate that ends up in agreeing to disagree. However, when it gets nasty, belligerent,

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The Hidden Costs Of Speaking Vs. Online Marketing? [Video]

Is Speaking right for you? Let's get real on speaking vs. digital. Okay, fess up... are you a little afraid of the online world? Do you think public speaking is a better choice because you're not that techie? Maaaaybe not so much. Listen as I share some numbers and expenses and where the rewards and targeted results come from. You may be surprised. I meet so many women entrepreneurs and coaches who totally buy into the 'speaking thing' without realizing the hidden costs... emotional, physical, and monetary from pursuing the dream. The results are not nearly as targeted (unless you can sell ice to an Eskimo) and you end up in a viscous circle of maybe the next one will

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Are you turning off the people you want to attract by living your best life? [Video]

Question: Is living your social media “best life” turning away perspective clients? Is your best life ever giving people the wrong perception of who you really are? So you just get unnoticed and stuck in that big scroll by  'cause you lost your true identity? Food for thought, for sure! Watch this video to see how living your best life can be harming your business: What I see happening— and granted obviously I'm a different generation— is a lot of people to put forth their best life ever by manufacturing concocted situations that represent freedom, luxury, travel, all with a perfect blowout and cute thing while gallivanted on a remote beach to show how cool they want you to believe

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Is Perfectionism Killing Your Brand [Video]

Is Perfectionism Killing Your Brand? I bet you care about how you come across, right? We all do. We all should. But you don't want to get so sanitized that you blend in. I was looking for someone who told me to look for her post on Instagram, it's someone that we're going to be working with. And in full transparency, as I was scrolling down Instagram, I couldn't find her. 🤷🏻‍♀️ Not for not looking for her, but I couldn't find her because she looked like so many other people in that particular niche. That's like brand death! Now this "perfectionist" image is not coming from a bad place. It's that they're trying to be perfect on camera. 📸

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What Not To Wear On Camera + How To Fix It [Video]

What Not to Wear on Camera, TV, Video, Headshots and Selfies
What Not To Wear On Camera (Includes a very bad example of me!) Probably the most popular style question I get from entrepreneurs and coaches is what to wear and what not to wear on camera. It really depended on the camera (phone, still, video, TV), your angle, how you are positioned, and the crop. One would think that with 15 years of pro stylist experience I would ALWAYS get it right. One would be kinda sorta close to the truth, sometimes. Here’s the thing: what looks good in person doesn’t always look good on camera, let alone on video or iPhone. Watch to see how my outfit goes from looking terrible to looking great, and why. Now the best

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Time for new photos? Hear what Gary Vaynerchuk thinks about personal branding photo shoots…

Wondering about a personal branding shoot? I asked Gary Vaynerchuk what he thought about them…⁠ “It's one big game of insecurity. People are not willing to be themselves.”⁠ There you go. Case closed.⁠ Consider this a Public Service Announcement so you don’t get overwhelmed with some fancy-schamcy branding shoot that only dilutes the real you from from the people you want to attract and do business with.⁠ Earlier, Gary said that you can “call personal branding reputation, same ”⁠ Think about it.⁠ That’s all I got… watch the video.⁠... it could be the most important 39 seconds you'll see today. Thoughts from Gary Vaynerchuk who is probably the King of All Social Media. Love him for cutting through the crud.⁠ Listen up:

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Client Attraction 101: Lessons Learned From The Dog Park [Video]

If you made client attraction as easy as dogs playing, life would be grand! Attention all animal lovers: don't you love how they don't obsess, but just do?! Mr. Poodle and I paid morning visit to the dog park and I couldn't help but notice how the puppy playing patters were so similar to your client attraction and brand building. Watch the video to hear me out... The dogs pre-determine who they want to play with. They select the pooches who are their type and ignore the others. Not much different than how clients, customers, and followers decide if they will listen to you, buy from you, or just past you by. Isn't that what client attraction is about? I'd

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Attraction Marketing: How to align yourself with your best clients [Video]

We're All Unique. How to Attract Exactly Who You Want to Attract
If you feel that you are not being magnetic to the kind of clients, followers, and tribe you want, attraction marketing may really help you out.Through the years I’ve heard so small business owners and service providers getting nutty about attraction and making such a big deal over something that is actually pretty simple. Here’s why...Attraction marketing or attraction branding is a really basic premise: Birds of a feather flock together. If you want to be relevant and believable for the audience that you're trying to reach, then you have to walk the walk and look the part. Perception is everything...That doesn't mean that you need to be wearing crazy expensive clothes while driving in a Rolls Royce holding on to your diamond

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You Deserve To Achieve Your Goals Faster: How You Can End The Waiting Game In Your Business [Video]

If you find yourself stuck in the waiting game and not achieving your goals as quickly as you like, this is for you!I’m the child of a constant procrastinator. Through the years I have come to realize that waiting for whatever reason can very well be a sign of procrastination. If you wait long enough, of course something will be newer, better, different, cheaper, whatever.However by waiting is an act of stillness in the decision process. You never get to the next goal because you’re so busy being stuck where you are now. I have made it a point to recognize the “procrastination” signals in my life. This way I can (do my best) to break through the frustrating stillness and

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The Secret To Finding Brand Inspiration [Video]

be visually inspiring
Elevate Your Personal Brand For Photos and Videos With Visual Storytelling Inspiration... Today's beautiful setting is perfect to talk to you about brand inspiration for photos and videos. Your visual story can dramatically change from simply where you are and how you position yourself. Inspiration for photos and videos can become overwhelming when you don't know where to start. But here's the thing: You need your own secret sauce, your own special something, to not be a commodity in today's very crowded marketplace. This is your reality show. I have a super effective hack that I not only do for myself but use with clients and students. It is based on exactly what we did when I was a stylist on

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How To Reach Your Goals- Bit By Bit [LIVE Videos]

Reach Your Goals Bit By Bit
If you want to know how to reach your goals,  it's critical to take the appropriate steps to get there. Howdy, from Jackson Hole Wyoming!  I'm here on vacation so you wonder why I'm "working"? Well, I had my first day of the cross country ski season and with 40 MPH winds my otherwise slow start got derailed to an even slower start. No worries for me! Reaching your goals (of any kind) is not an overnight affair, it takes studied action, perseverance, and a plan. I cut THREE lives for you yesterday! All bounced off the theme of my cross country skiing so you see how mastery comes in little bits. I've gathered all the lives on this blog

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Want Stronger Engagement? Try this hack that you have with you right now! [Video]

Want Stronger Engagement?
Wanna Increase Engagement? Ponder this: What would you rather see? Someone in the same old boring spot everyday, or a sneak peak into their lives? People want to go on your adventures with you -- don’t let them down! The world is beautiful. Your environment is a part of who you are - and we want to get to know YOU! Whether it’s your home base, like mine here in NYC, or you’re on vaca - you’ve gotta show off the amazing things you find around you. Not only is it gorgeous, but it makes for more interesting photos and videos. AND it increases engagement and strengthens the bond of who you really are. Case in Point: How gorge is my video in

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